A shopping centre targeted an audience to drive footfall to the grand opening of a premium boutique perfumery. Using both the Aislelabs Flow and Connect platform, they were able to reach 120,000 individuals who were identified using their past behavior and visits. During the next seven days, a total of 12,000 targeted individuals visited the mall.
What You’ll Get from This Case Study
- How the Flow and Connect platforms seamlessly work together to combine online and offline customer touchpoints
- Effectiveness of targeted marketing and advertising
- How the Aislelabs platform analyzes a grand opening
- What the ROI for the campaign was compared to the advertising budget