Tag Archives: cafes

Create Restaurant and Cafe Experiences with Digital Marketing

When you think of engaging your customers and increasing patronage, free guest WiFi is probably not at the top of that list. Usually seen as an expenditure, offering WiFi to your customers it is actually a great source of marketing …
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How to Cut Costs for Bars, Cafes, and Restaurants – Part 2

Cutting costs is a great way for restaurants, bars, and cafes to increase profitability. The food and beverage industry runs on such tight margins that even a few small cuts here and there can add to the bottom line. In …
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How to Cut Costs for Bars, Cafes, and Restaurants – Part 1

Restaurants, bars, and cafes must run tight ships if they are to be profitable in the food and beverage industry. Finding ways to cut costs while increasing revenue is essential for these businesses and cannot be overstated. Restaurants, cafes, and …
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Master Mobile Marketing Even Without an App

Smartphones have become indispensable pieces of technology and provide a great way for you to market to your customers through mobile marketing. We all rely on our phones for social media, email, contacting friends or family, watching the latest videos, …
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How to Build Restaurant Loyalty and Learn More About Your Customers

Most restaurants have limited information regarding who their customers are, where they live, their demographics, contact information, and interests. These are valuable pieces of information which are hard to collect in a non-intrusive way. Recent history with the COVID-19 pandemic …
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Strategies for Building Brand Loyalty

A cornerstone of thriving brands is retaining repeat customers. On average, it costs less to retain repeat customers compared to acquiring new ones and loyal customer typically spend more than their first time counterparts. With COVID-19 still posing a threat, …
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How Restaurants Can Thrive During COVID-19

Transform your simple guest WiFi service into a powerful marketing platform to not only increase revenue and branding opportunities but also to combat COVID-19 disruption. We’ve highlighted the benefits of transforming WiFi into a marketing platform here, here and here …
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How the Food and Beverage Industry is Responding to Coronavirus (Updated Frequently)

Updated as of May 11, 2020 at 12:00 p.m. EDT. As the world copes with the coronavirus (COVID-19), businesses have been navigating their response to the pandemic. To that end, we at Aislelabs are compiling a constantly updating resource for …
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How to Craft Marketing Messages for Millennial Men and Women

Smartphones and online stores have dramatically changed the retail shopping landscape but that doesn’t mean they’ve superseded the in-store experience. In fact, according to Payment Source, 82% of millennials prefer in store shopping rather than online. However, millennial men and …
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WiFi Customer Acquisition Cost for Clothing Chains

How much does it cost to acquire a customer using our WiFi marketing platform Aislelabs Connect? We explore the customer acquisition cost along with the return on investment over a five year period with this use case for clothing retailers. …
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Aislelabs is the leading global provider of enterprise software for marketing automation, location analytics, predictive intelligence, and combining online and offline customer touchpoints. The company serves customers across verticals including retail, transportation, hospitality, venues, and F&B.

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