• Success Stories

How Mixed-Use Development Uses Cameras, Heatmaps and WiFi Signals to Understand Visitor Behavior

What's Inside:

  • How an investment company operating 10+ shopping centers and mixed-use buildings found a way to improve their customer behavioral analytics operations.
  • How their Analytics and IT teams rapidly deployed the solution across all properties.
  • How they built conversion funnels for different types of visitors, with the dwell time at various locations.

IDEAL FOR:

Shopping Malls, Mixed Use Retail, Multi-Location Retail

Cisco Meraki

Especially Curious?

The integration with camera counting technology and Meraki APs provided an accurate snapshot of customer behavioral patterns from visitors using the building to access public transportation.

Aislelabs was deployed across the real-estate portfolio capturing the end-to-end visitor journeys through WiFi APs, irrespective of whether they connect to the WiFi. Additional data is collected from cameras both at the entrances and inside the properties for people counting. Leveraging the existing Meraki infrastructure, the Aislelabs product team along with the company’s Analytics and IT teams rapidly deployed the solution across all properties.