Operations guided by data insights

Operations guided by data insights

  • Assist the operations teams to understand footfall patterns, busy hours, and footfall across all areas. Schedule security and cleaning staff based on demand. Get notified with alerts for any predefined events such as area overcrowding in violation of fire codes.
  • Integrate with your HVAC to adjust cooling and heating based on occupancy to reduce costs and be more environmentally friendly.
Analyze outdoor spaces for parking infrastructure insight

Analyze outdoor spaces for parking infrastructure insight

  • Analyze outdoor spaces such as parking lots and nearby streets to identify peak times and trends.
  • Real-time data analysis provides heatmaps to understand the flow of on-site visitor traffic and improve infrastructure if needed.
Build your Customer Data Platform

Build your Customer Data Platform

  • Convert visitors into loyal customers and build a direct relationship with them under your brand. Add hundreds of thousands of new opt-ins to your CDP.
  • Integrate with your corporate data warehouse and CRM systems. Use powerful APIs to connect with any internal database or use pre-existing connectors to Salesforce, Adobe, SAP, Microsoft, IBM, and other popular vendor solutions.
Understand your guest demographics

Understand your guest demographics

  • Obtain a deeper understanding of your guests both as individuals and as a whole. Build stronger relationships with them by developing strategies to communicate in a more personalized way.
  • Easily comprehend the interests and demographics of your clientele and streamline your strategies with WiFi marketing.
AI powered omni-channel marketing

AI powered omni-channel marketing

  • Run social, mobile, and email marketing campaigns to the right demographic group. Execute campaigns using the sophisticated, built-in marketing platform or connect to a CRM of your choice.
  • Empower individual marketing teams with deep insights and the ability to run personalized campaigns. Measure each campaign’s effectiveness with exact metrics on new and repeat shoppers.

Why it matters

  • Obtain data driven insights to streamline operations and reduce costs
  • Understand your visitors with rich profiles including identity, demographics, and behaviour
  • Re-target visitors across all digital channels both in-store and after their visit
  • Measure effectiveness and ROI of campaigns not just as online clicks, but the actual number of visits to your brick and mortar stores
  • Delight your shoppers with easy, streamlined one-click WiFi connectivity
  • Cross promote your establishments and gain new insights