Supercharge Your Digital Marketing
- Grow your customer database with marketing opt-ins from a large number of in-store shoppers.
- Use the enterprise-grade, self-serve marketing platform to enable campaigns across Google AdWords, Facebook, Instagram Audience Network, Pinterest Ads, Email, and many other digital venues. Re-target shoppers based on behaviour and increase in-store visits in a proven way. Influence their visit and behaviour in a completely non-intrusive way.
Understand and Delight your Shoppers
- Obtain detailed shopper data and marketing consent as they connect to your in-store WiFi. Drastically improve WiFi experience by enabling one-click connectivity, eliminating lengthy forms and antiquated login screens. Let shoppers connect once to seamlessly use WiFi across all your stores both now and in future visits.
- Know visitor demographics such as age, gender, and interests in relation to their behaviour. Take action on collected data to delight your shoppers and market to them in a personalized manner.
Measure Campaign Effectiveness
- Analyze and measure the ROI of each digital campaign. No more guesswork. Identify the precise footfall traffic coming to your stores attributed to a specific digital campaign.
- Allocate your marketing spending intelligently. Refine and relaunch campaigns with real-time insights and hyper-targeting the right shopper audience.
Break Silos with Powerful Data Integrations
- Convert your shoppers into loyal customers. Add hundreds of thousands of new opt-ins to your CRM.
- Integrate with your corporate data warehouse and CRM systems. Use powerful APIs to connect with any internal database or use pre-existing connectors to Salesforce, Adobe, SAP, Microsoft, IBM, and other popular vendor solutions.
Run Surveys and Collect Feedback
- Gather feedback from visitors to your stores as they shop or after they exit. Know what they like and pinpoint concerns for improvement.
- Run surveys when shoppers finish connecting to your WiFi or after their visits. Customize questionnaires based on behaviour and demographics. Make surveys relevant to each store location.
Why It Matters
- Increase repeat footfall, and your bottom line, by influencing shoppers to visit again
- Measure effectiveness and ROI of campaigns not just as online clicks, but the actual number of visits to your brick and mortar stores
- Understand your shopper with data on age, gender, interests, behaviour and preferences
- Re-target shoppers across all digital channels both in-store and after their visit
- Grow your CRM and loyalty program with hundreds of thousands of new signups
- Delight your shoppers with easy, streamlined one-click WiFi connectivity