Aislelabs Supercharges the Dallas Mavericks CRM and WiFi Marketing
The Mavs have deployed Aislelabs at their home arena to revolutionize their NBA marketing at American Airlines Center.
20,000+ NBA Fans Easily Connect to WiFi
- Visitors effortlessly logon to the guest WiFi login with no lengthy forms or tedious sign-ups.
- Customizable splash page designs featuring Mavs and American Airlines Center arena branding.
- Supports all types of logins including Facebook, Twitter, Instagram, email, SMS, and more.
Highly Personalized Digital Marketing and Data Filled CRM
- Records deep behavioural and demographic data for each visitor who logs into the WiFi.
- The Mavs can offer direct promotions to visitors during a game that they can redeem using their smartphones.
- Encourages fans to post positive reviews to popular review sites as soon as the game is over.
Going Beyond the Basketball Game
- Get a deeper understanding of visitor interests, demographics, and behaviour for a better overview of who the Mavs fans are.
- Execute marketing based on other interests for upcoming events such as concerts, awards, live theatrical performances, and more.
- Encourage fans to revisit the stadium time and time again increasing repeat visits.